Marketing Analyst ID-6718
One Community Holdings Pte. Ltd. is a trusted name in digital platform strategy with over 40 years of experience in Singapore. We are now seeking a dynamic Marketing Analyst to join our team and support data-driven decision-making for campaigns and growth strategies.
Job Responsibilities
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Analyse the performance of digital marketing campaigns across multiple platforms (Google, Meta, programmatic, etc.) to assess effectiveness and identify areas for optimisation
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Track key performance indicators (KPIs) such as conversion rates, click-through rates, and customer engagement metrics
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Conduct customer segmentation, trend analysis, and competitor benchmarking to identify new opportunities for growth
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Assist in the development and implementation of marketing strategies backed by data
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Collaborate with internal teams including content, design, and development to ensure campaign alignment
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Generate weekly and monthly performance reports with actionable insights
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Stay updated with industry trends, new analytics tools, and emerging platforms
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Requirements
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Bachelor’s degree in Marketing, Business, Communications, or a related field
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1–3 years of relevant experience in a marketing analyst or performance marketing role
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Proficient in Google Analytics, Meta Business Suite, Excel, and reporting platforms such as Data Studio or Looker
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Strong analytical thinking, communication, and presentation skills
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Ability to work independently and under tight deadlines