Assistant Manager, Marketing & Commercial, National Geographic ID-5563
Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognised by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success. The scope of our business, combined with global growth and collaboration result in an inclusive employee experience characterised by continuous learning, development and achievement.
Disney Consumer Products (DCP) is the division of Disney Experiences that brings beloved brands and franchises into the daily lives of families and fans through products – from toys to t-shirts, apps, books, console games and more – and experiences that can be found around the world, including on the Disney Store e-commerce platform and at Disney Parks, local and international retailers, as well as Disney Store locations globally. The business is home to world-class teams of product, licensing and retail experts, artists and storytellers, and technologists who inspire imaginations around the world.
The Assistant Manager, Marketing & Commercial, National Geographic role will work with the National Geographic APAC Consumer Products team to drive the brand in the region and support the retail store roll-out across multiple markets.
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Our team is responsible for:
- Championing the National Geographic brand values in APAC as the regional brand custodians
- Delivering the National Geographic retail store AOP and LTP numbers through close partnership with licensees, local teams and internal stakeholders
- Driving consistency in the National Geographic retail experience across diverse markets and models
- Empowering and supporting local teams and other regional functions to better understand the hero brand generally, and the retail program specifically
- Collating and sharing activities across APAC through structured templates that capture all aspects of business across all markets, including marketing, PR, sales, earned revenue, store openings etc.
- Connecting with our stakeholders and our stakeholders with each other, using our strong relationships to foster a culture of sharing and support within our store network and with our regional and global internal functions
Responsibilities:
National Geographic Stores
- Overseeing new and emerging store markets by supporting from pitch through to execution
- On-boarding partners through connecting with all relevant functions including retail, Product Development (PD), International Labour Standards (ILS), etc.
- Championing needs of these markets with regards to information gathering, approvals – one stop shop for any questions regarding their status
- Driving a meeting cadence to maximise visibility and support
- Establishing and maintaining consistent templates and processes for new partner information tracking
- Supporting with administrative set ups, such as URL establishment and allocation + SRR on-boarding
- Owning relationships with key stakeholders in the wider National Geographic ecosystem, including National Geographic UX and the magazine team
National Geographic Wholesale Partners
- Driving National Geographic wholesale partner business, specific focus on: Cubic Fun, JJ&C, Vitec, Guangzhou Jinghua, RDP, Dr Cool
- Partnering with local and regional category teams to identify and support white space pitches, e.g. stationery, STEM
- Advocating for wholesale business opportunities within all store accounts
- Tracking YOY performance and leading JBP discussions for regional partners
Requirements:
- Minimum 5 years' of experience in marketing or commercial roles
- Experience in licensing and/or fashion retail
- Passion for the National Geographic brand
- Ability to work across time zones and with diverse stakeholders both in APAC and globally
- Proficiency in Microsoft Office suite, with Mac aptitude preferred
- Responsiveness and ability to prioritise
- Great attention to detail
- Proactive and positive attitude
- Excellent communication
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
